Category: dining

Podcast

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This podcast talks about my favorite trip that I went on while studying abroad, which was Switzerland. On the fist weekend of December, me and 14 of my friends who I met abroad all staying in an airbnb in Interlaken, Switzerland for the weekend. Our airbnb was in the heart of Interlaken so we had easy access to walk to everything. We could even see paraglider’s from outside our window.

View from our airbnb

We started the trip by flying into Zurich, and taking a train to Interlaken. When we got there, it was kind of a ghost town. There wasn’t many people there, since the winter season was just starting. On the first day, some of us went kayaking in Lake Thun, and some of us went hiking around Lake Brienz.

Lake Brienz

That night, we all cooked a pasta dinner in our airbnb and went out to Balmers, which is a hostel with a club attached to it. We saw some friends from Barcelona there too, as well as friends from my college at home that happened to be in Switzerland at the same time as us. The next day, some of the group went skiing in the Swiss alps, while the rest of us went paragliding. I was pretty nervous to go paragliding since I had never done it before. We took a bus all the way to the top of the mountain and then had to run off the mountain at the beginning of paragliding. Once in the air it was super relaxing, and so cool to see the city of Interlaken. The paragliding instructor was able to point out both Lake Thun and Lake Brienz while we where in the air, and we even got to do flips! It all lasted about 10 minutes, but it is an experience I will never forget.

My friends skiing in the Swiss alps

Photo of me paragliding 

View paragliding

After paragliding, we went to lunch and got famous cheese fondue. It was so good! We ate it with bread, cheese, and pickles. This was my first time trying cheese fondue, I normally would get chocolate fondue but the cheese was better than I expected.

Example of cheese fondue

That night, we walked to Lake Thun to watch the sunset and even drank the lake water! The walk to lake Thun consisted of us seeing amazing landscape views.  I had heard my friends who kayaked saying that they where drinking the lake water and had to try it for myself. It defiantly tasked as if I was drinking straight from a water bottle.

Views on our walk

Lake Thun sunset

My friend Madison and I at Lake Thun

The next day, we had to head back to Zurich for our flight. But before that we had to get some Swiss hot chocolate. We went to a place called Funky Chocolate Club, which is a popular tourist spot in Interlaken.

My hot chocolate

Finally, we took a train back to Zurich and got to see the christmas market before we headed to the airport.

Christmas market

Overall, this was my favorite trip because of how beautiful Switzerland was, the people I was with, and all of the fun activities that we all got to do.

 

4 Easy, Cheap and Healthy Hostel Meals

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Throughout my time abroad, I am always traveling. We all know that traveling is expensive, but there are many ways to save money, especially when it comes to food. A lot of people believe that staying in hostels is “sketchy” or “cheap”, but now days, there are many hostels that are nicer than many hotels. One of the best amenities when it comes to staying in a hostel is the guest kitchen. This means you can cook your own meals saving you a ton of money rather than eating out for every meal, which can really add up. Sometimes, thinking of something easy as well as healthy to make can be difficult. Especially when you are traveling, you don’t know what you are going to be able to find at the supermarket. With that being found, I have found a few recipes to make while staying in a hostel. All of them are made with easy to find ingredients that are healthy and are simple to make!

  1. GRILLED CHEESE, HAM, AND TOMATO SANDWICH: Sometimes hostels serve breakfast so if yours does, try and take some bread, ham, and cheese back to your fridge so you don’t have to go out and buy it yourself. If this is the case, all you would need to buy is some veggies like tomato. You can even take out the ham to make it vegetarian.

Kitchen tools needed: Frying pan and oil, sharp knife, spatula (or get creative with what you’ve got)
Ingredients:2 slices of bread, Ham and cheese slices,Tomato, sliced

HOW TO MAKE IT:

 -Make a sammie with all of the ingredients and throw it on the frying pan.
– Turn over once. Welcome to some gooey goodness, with a bit of protein and veggies.

2. PERSONAL PIZZAS: If you are with a group of people, have everyone contribute by buying one ingredient/topping for the pizza. Cooking the pizza could also be fun when cooking with a big group! Even if you are not with a group, see if other people in the hostel want to join!

Kitchen tools needed: Oven, toaster oven, grill, or if you have to, a frying pan and oil
Ingredients:Pitas, pre-made pizza crust, or bread slices from breakfast, Tomato sauce, Any cheese or other toppings you like on your pizza

HOW TO MAKE IT: 

-Lay out your “pizza crust” and spread with tomato sauce.
– Cook your crust in your kitchen tool of choice for 2-3 minutes. Watch to make sure it doesn’t burn!
-Take the crusts out and top them with whatever ingredients you want.

3. PENUT BUTTER BANANA SNADWICH: Perfect for quick and easy breakfast, lunch, dinner, or even a snack! Instead of a basic peanut butter sandwich, add the banana for some protein and extra flavor.

Kitchen tools needed: Knife
Ingredients: Bread (from breakfast), Peanut Butter, Bananas, sliced (you can also use strawberries or blueberries)

HOW TO MAKE IT:

– Spread peanut butter on bread.
-Slice banana and put on top of the peanut butter.
-Assemble your sandwich.

4: VEGETABLE STIR FRY: Although this one may be a bit tricky to find the ingredients depending on where you are staying, it is defiantly the healthiest option of the recipes. You can also add chicken or beef for some added protein.

Kitchen tools needed: Frying pan and oil, Sharp knife if cutting your own vegetables, Stovetop burner or hot plate, pot to cook rice, Spatula or spoon to stir vegetables
Ingredients: Frozen bag of assorted vegetables (you can find this at most supermarkets around the world, but you can always pick the veggies yourself), Brown Rice, Teriyaki or Soy sauce

HOW TO MAKE IT:

-Cook rice according to directions on package.
-While the rice is cooking, add oil to frying pan and bring to medium high heat. Add veggies and cook according to package. If you’re using fresh vegetables, slice them and cook on frying pan for 6-7 minutes or until slightly brown, stirring frequently.
-Add vegetables and cooked rice together, and top with sauce.

Heres a video I found on quick & easy hostel meals

Hopefully with these recipes you can save money while traveling, as well as eat a yummy healthy meal!

Marketing

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There are many elements that go into marketing, and many of them have to do with journalism. First off, one of the main aspects learned through journalism and marketing has to do with the importance of reading and research. Going off of that, it is important to be a critical thinker. With that being said you should always be reading. An example of being a critical thinker would be saving webpages to your bookmarks can be an effective way to brainstorm and generate ideas for marketing content. Journalistic skills and best-practices are also critical for creating any sort of customer-facing communication. Interview skills aren’t just useful for journalism; they are even as useful for creating content in the world of marketing. However, reading is only part of being successful in marketing through journalism. Writing is all about monitoring social media for new headlines and reactions and then going off of those  to create editorial and marketing content, all in the hopes of chasing an existing audience or trend. When it comes to journalism or marketing, it is important to do your own research. Ultimately, the kind of content that creates true value for your audience is the kind that matches searcher intent and drives traffic.

That leads me to the topic of Social Media Marketing

Social media marketing refers to the process of gaining traffic or attention through social media sites. Different social media platforms all are used to provide information in different ways. For example, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities.

social media marketing is becoming more popular than e-marketing and digital marketing together. Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns. There are two main  platforms used for this. Social networking websites allow individuals, businesses and other organizations to interact with one another and build relationships and communities online. When companies join these social channels, consumers can interact with them directly. These interactions hit on a personal level. Social networking sites act as word of mouth or more precisely, e-word of mouth. The Internet’s ability to reach billions across the globe has given online word of mouth a powerful voice and far reach. Social networking websites are based on building virtual communities that allow consumers to express their needs, wants and values, online. Social media marketing then connects these consumers and audiences to businesses that share the same needs, wants, and values. Everyone now days is always glued to their phone. Mobile phone usage is beneficial for social media marketing because mobile phones have social networking capabilities, allowing individuals immediate web browsing and access to social networking sites. For example, Many companies are now putting QR (Quick Response) codes along with products for individuals to access the company website or online services with their smart phones.

Social media marketing is something that can only benefit your food business. It is a source of instant feedback and a market research tool. It helps you bond with customers and potential customers. The main way to get the word out about your business is to simply start posting. Instagram and YouTube, in particular, are great for pictures and videos because their users love to “share” them with friends. With that being said, just creating an Instagram page for your business can help you gain customers.

https://www.instagram.com/p/BnDVbVMnjos/?utm_source=ig_web_button_share_sheet

Example of restaurant Instagram page.

 

 

Citizen Journalism

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This week in class we discussed citizen journalism. This is a very controversial term which many people don’t agree with. It refers to the reporting of news events by members of the public using the Internet to spread the information. It is easily spread through personal websites, blogs, microblogs, social media and so on.

Heres an awesome video that better explains citizen journalism.

An example of citizen journalism would be the use of food blogs. An article states that 79% of respondents consulted U.S. food blogs at least daily, if not multiple times a day, crediting their increased usage to a food bloggers candid writing style, diverse voice and range of topics, as well as their approachable personalities. Websites like yelp, trip advisor, and even google all review restaurants. Citizen journalism is used throughout these food critic websites because of how peopler posting their opinions on the restaurants, rather than it being actual credible facts. So why do we trust these websites?

 

 

 

 

 

Example of a Yelp review

 

 

De Greco Barcelona

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Over the past few months living in Barcelona, I have tried many different restaurants of all different types of cuisine. And out of them all I still return back to my favorite restaurant De Greco. It has some of the best Italian food I have ever experienced and is super affordable. Even when I had friends visiting from Florence, they commented on how good the pasta was! Not only does De Greco have amazing food, they have such a unique concept when it comes to eating there.

an overview of the atmosphere at De Greco

First off, they let you bring your own bottle of wine if you are a student. On top of that, whichever pasta plate you order, a separate plate of your meal is brought out to share with the table. That way you are able to try all the different pastas that everyone you are with orders! De Greco doesn’t just have pasta, they have a lot of other options including things like steak, burgers, salads, as well as yummy desserts. but in my opinion, you can’t go wrong with any of the pasta dishes. Some of my favorite dishes that I would recommend is the gnocchi, the white truffle ravioli, and the tortellini.

Gnocchi

Related imagewhite truffle ravioli

Image result for tortellinitortellini

In my opinion I think that De Greco’s concept of having an extra plate for sharing is what makes it unique and different, setting it apart from other restaurants that I have tried while in Barcelona. The atmosphere is fancy, but as I mentioned the price is very affordable so you may look like you are eating an expensive place when really you can get a meal for around 12 euro. Whenever I have someone visiting in town, or someone asks me for a good place to go out to eat, I always recommend De Greco because I have never had a bad experience when dining there. I love trying new restaurants, but This is the one place that I will make an exception for, I have already been 4 times!